Miles Wilson - Asia: Why this Coke executive is lovin’ it

Miles Wilson is responsible for Coca Cola’s strategy moving forward.  A huge job, and the fact that he lives and works out of China is an indication of just how important he—and Coke—regard this region in their truly global business.  Speaking from his own personal experience in this podcast, Miles shares the perspective he’s gained from years of work and life all over the Asia Pacific region.  

 

Miles Wilson Biography

Miles Wilson is responsible for leading Coca-Cola’s global commercial leadership function with a focus on the immediate consumption business. Based in Singapore he has worked in markets across Asia including Hong Kong, Shanghai and Australia partnering with key customers and our franchise networks across the globe. From 2009 to 2013 he was a member of the McDonald’s Asia Pacific Middle East & Africa supplier leadership council and from 2011 is a board member of the Efficient Consumer Response Asia (ECR) council .

Prior to joining Coca-Cola Miles spent 6 years working for George Weston Foods leading their modern trade business in Australian and prior to that with ACNielsen on the retail consumer business where he built his passion for consumer and shopper dynamics.

Miles was born and grew up in the UK but moved to Australia and gained a BA degree from the University of New South Wales. He also has an EMBA from Insead University in Singapore.